While the Viceroy cigarette brand he regards in a fond light is considered a “budget” brand in Canada, those smokes are produced by R.J. DeMarco is not a golden boy with words or the guitar but the heart-felt hero some of us harbor in our romantic, black-lunged torsos.

Lo-Fi, sardonic, and hep, Captured Track’s new self-proclaimed “puss” from Montreal gives us his smokey take on what he endearingly calls jizz-jazz fit with a tribute to his favorite floor-tobacco brand, Viceroy. DeMarco’s slow-burn, glam-funk is the dental dam instilling confidence in Western, torrent-savvy campuses. Mac DeMarco is the hip-cocked swagger your tenuous collegiate romance has waited to grace late-night in the dorm room. You are why start-up venues are able to book shows and pay artists with digital-weight in drink tickets and two-digit sums! I digress. Keep scouring Soundcloud, Bandcamp, and cassette labels, you righteous souls. If you have a life beyond weed-tar stained walls and sour sheets, you’re most likely streaming your new favs via Spotify or reconciling your “adventurous” surface-level taste through avenues like NME, Spin, or the Hype Machine. I mean, look at the depth and breadth of the music industry today. At least enough to help us along with writing semi-coherent shit about artists with which we may not be too familiar.

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